b2b lead generation
Growth Hacking Shorts: Does YouTube Beat Reels?
YouTube Shorts now generates 30% more qualified B2B leads per ad dollar than Instagram Reels, making it the higher-performing short-form channel for enterprise marketers. The Current State of Short-Form B2B Marketing YouTube Shorts generates 30% more qualified B2B leads per ad dollar than Instagram Reels, shattering the old Instagram-centric mindset.